Welcome to the apricot principle.

We exist to help you and your business excel.

the apricot principle delivers innovative, industry leading solutions in branding, logo design, websites and online marketing, as well as print and digital design.

We trust the information you find here will be helpful and informative, and that our range of services will aid you in finding effective solutions for your needs.

Our Services


More than just a logo, let us help you construct a brand framework that adds value to your business.


We work with you to design a logo that helps your business stand out from the crowd and be remembered.


Often the first point of contact for your customers. We'll help you deliver a great customer web experience.


Got other design requirements? Stationery, advertising, signage, uniforms, packaging. We've got you covered.

Our Mission Statement is simple: Innovate, Empower, Lead, Grow.

Have a look around our site to learn a little more about the apricot principle, find out about our services and view our portfolio.


by the apricot principle


by the apricot principle


by the apricot principle


Start the conversation today about your specific design requirements.